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Future of Content and SEO?


Do you know what exactly is the future of Content and SEO?

Here at the E-foreknowledge Web design agency we pride ourselves in our wide range of web services for customers. We specialise in a wide range of services from design to development, social media marketing and search engine optimisation. Recently due to algorithm updates the future of SEO (search engine optimisation) in regards to content and what measures should be taken to stop a decline in ranking.

SEOContent

When the topic of SEO is passed around usually one of factor are heavily discussed whether it is with clients, colleagues or just people that hold the same interest as a SEO specialist. Yes, I am talking about the key component to any site, blog or post known as content!

A majority of us online already know that ‘Content is king’, however, that phrase has evolved over time alongside search engine optimisation. What I mean is that before it was all about the QUANTITY of your content, but now it is about QUALITY. Some sites even get penalised by new algorithms because of the dubious amounts of low quality content they have on their pages. This was done to help out people searching for a particular site but ended up finding a site with a monumental amount of badly written content (if you have ever come across this you realise that it can be extremely frustrating at times).

Writing SEO friendly content is not hard to do, it does not have to be a large prose that goes on and on. SEO friendly content is just a body of text, images and media that is created with the thought of how a search engine might see it content. However with that being said, your content should always be written for your audience first and foremost and then balance it out to make it SEO friendly.

The future of SEO and content relies in meshing audience friendly content and SEO friendly content together in a well-balanced, high quality post. By balancing out your content you can make an engaging post for your blog or site while still keeping your SEO ranking based on how high quality content.


Google’s New Update ‘Pigeon’ Effects On Local Businesses

Here at the E-foreknowledge Web design agency we pride ourselves in our wide range of web services for customers. While we at E-foreknowledge specialise in e-commerce websites and web design we are also a well-developed and well-known SEO agency in Birmingham!

As one of the leading SEO specialists in Birmingham we have to keep up to date when it comes to new updates in software. We have decided to enlighten our readers on the subject of Google’s new algorithm

Google-Pigeon-Update-Eforeknowledge

What is Google’s new update about?

Google has recently released a new unnamed algorithm (which was quite cleverly given the name pigeon) that is said to provide a more accurate and relevant search / searches that are linked to a more traditional web search ranking when it comes to local results. The said changes will be visible within Google Web and Map search results.

Google has stated that this algorithm update has been closely integrated with the web search capabilities, which includes its search features such as synonyms, spelling correction, Knowledge Graphs etc. along with the use of the hundreds of ranking signals used in the web search.

Simply put, this means that the update should give us more relevant and local results to a web search, providing searchers a more useful and efficient experience while they search through the wide ocean of information that is the World Wide Web. At e-foreknowledge we recognise this and it can be seen as potential big news if your ecommerce site has a store locator feature or holds a physical presence in the real world.

How does it affect your business and what does the future hold?

Well as the algorithm has just recently been released it is hard to say exactly how each and every business will be affected. While some businesses have seen large changes when it comes to their search results (some are positive, some are negative), others see little to no change for now as the ecommerce sites aren’t associated with any physical stores. However, who is to say that this update hasn’t put things into motion regarding local search results? Rest assured that e-foreknowledge is keeping a close eye on this and we will react in real time to keep your business performing at a high level, we are measure by our results and most importantly our reaction to the ever evolving environment.

Source : http://www.e-foreknowledge.co.uk/SEO.html


SEO Agency in Birmingham

Many might not be aware that SEO (Search Engine Optimization) and Online marketing are the critical components of a website. The visibility of website in search engine is detected by various SEO factors such as backlinks, onpage SEO stuffs, social media promotions, etc.

Each search engine has their own formula, the so called ALGORITHM, which determines the website ranking and its visibility in it. Hope webmasters would have known about the algorithm changes such as Panda, Penguin and the recent humming bird, but many would not have noticed the common thing that to be done during the birth of each algorithms Which is LINK BUILDING and CONTENT.

Whatever the algorithm is, these two should be perfect, these acts as a trap for any algorithm and stop affecting the website visibility in SERP. And these can’t be done by a normal Internet marketing and web design company and so here comes the professional Web design and SEO agency in Birmingham who offer a tailor-made website design and perfect SEO that regularly improves ROI for the firm.

Benefits of SEO from a professional SEO agency:

  • Global Reach
  • Traceable and Measurable results
  • One to One marketing
  • Interesting campaigns
  • More conversion rate with less stress
  • Increase in ROI

Source : http://www.e-foreknowledge.co.uk/SEO.html


MagentoGo to Magento Community Migration Service UK

Since Ebay announced, that they gonna shut down Magento Go and ProStores, the disturbed small and medium sized retailers is searching for some professional web design and development company for “MagentoGo Migration Service“.

magento_go_migration_magento_community1

There might be options to upgrade from Magento Go to Magento Community in the website or at its backend itself, but its not an easy task to handle without any related technical skills. So the best solution is to hire a professional magento website development company to migrate from magento go to magento community.

E-foreknowledge, who has already started doing magento go migration service in UK, for small and medium sized retailers with the happy ending. Satisfied customers appreciate e-foreknowledge for its timely service and affordable rate.

Hope online business retailers would know, that Magento is extremely popular among e-business owners as even Magento Go with some limited features. Once Magento Go Migration is done, customers would have complete access of your online store, right from merchandising, personalising to promoting your products and more. So E-foreknowledge would guide you how to handle products online, how to make website online friendly and more. Through this process, you can attract and retain more customers  and even you can increase ROI (Return On Investment) of the firm. And the more important part of Magento community is Responsive design feature, where customers can view website over the phone, which ill also be done by E-foreknowledge while Magento go to Magento Community Migration.

To help with your Magento Go Migration Service you can contact us at:

E-Foreknowledge
17 – 21 Vaughton Street South
Birmingham
West Midlands
B12 0YN

5 Minutes from Birmingham City Centre

Tel: 0871 226 2130 – Fax: 0871 226 2131

Email: info@e-foreknowledge.com

Website : http://www.e-foreknowledge.co.uk


Migrate your website from MagentoGo or ProStore to Magento Community

Ebay’s important E-commerce platform MAGENTO, is going to shut down its two of its products MagentoGo and ProStores which was designed specifically for small and medium sized retailers. Magento also intimates that the products will go dark on FEB 1’2015 to all its customers via mail and still it will continue to operate and perform normally to provide customer service until February 1, 2015.

In a Statement posted at Magento Community, Mark Lavelle, SVP, Product and Strategy at eBay Enterprise explains, “Changing market requirements” were a significant factor in its decision to close things down. This might be an unfair decision for small and medium sized merchants, but still they can migrate to magento community through the help centers or can approach a leading web design agency.

At E-foreknowledge we specialize in a Magento community platform. We can further help small and medium sized merchants to migrate their present MagentoGo and ProStores to  Magento community with a completely friendly SEO site. This would help the MagentoGo customers to be visible on search engines and compete with large sized merchants.

For a better comparison of MagentoGO and Magento Community, E-foreknowledge sketches a table where you can compare the features of both,

 

Magento Community Magento Go

Server Limitations

HDD storage

Unlimited (depends on your hosting)

Limited to MAX 5 Gb
Bandwidth Unlimited (depends on your hosting) Limited to MAX 32 Gb

Platform limitations

Number of products (SKU)  Unlimited SKUs Limited to MAX 10,000 SKUs
Number of admin accounts  Unlimited MAX 30 accounts
Multiple languages Unlimited MAX 3
Multi-stores Unlimited Not supported

Extensions and themes

Magento Connect extensions 5000+ extensions 17 extensions in total
Magento themes Thousands of themes 45 themes in total
 Payment methods You can use any payment method from Magento Connect or any custom module 14 methods in total

Development

 How to customize? 100% open source, access to PHTML templates, CSS, JS and XML No access to source code. Access to CSS, JS and admin XML only
 Ability to create development copy  Yes, you can create
development copy for testing
Not possible, all changes should be implemented on live store

Maintenance and Support

Ability to create a backup copy  Possible  Not possible
 Upgrades Semi-automatic, professional support is required  Automatic
 Magento support Partners support, certified Magento developers Free support from Magento

SEO

 Access to .htaccess  Full access No access, Magento URL rewrites only
 Access to robots.txt  Full access Full access from Magento admin zone

 

To help with your migration you can contact us at:

E-Foreknowledge
17 – 21 Vaughton Street South
Birmingham
West Midlands
B12 0YN

5 Minutes from Birmingham City Centre

Tel: 0871 226 2130 – Fax: 0871 226 2131

Email: info@e-foreknowledge.com

Website : http://www.e-foreknowledge.co.uk


Best SEO Tool

SEO (Search Engine Optimization) plays a vital role in branding and Online marketing. Any start-ups or experience companies are suggested to have a website and most of the website owners, without knowing the need or the website, they just own it. But there are lot behind website and the first thing is driving traffic, improving online business, increasing branding, analyzing ROI and improving it.

So driving traffic to the website and maintaining it is not an easiest way since the ROI calculation, traffic rate, search queries, back-links can be checked with  the so called “SEO Tools“. Here E-foreknowledge on a research of SEO tools, found certain important URL’s and their tools which can be used in analyzing the website completely with regards to SEO. below are the list of SEO tool, that each webmaster should be known,

SEO_Tools

Google Analytics:

This must be the best tool for analyzing day-to-day website traffic, search queries, visits, bounce rate, etc. Using this, we can enhance the SEO works of the website and improve its SERP.

Google Adwords Keyword Planner:

Google keyword Planner falls to be the effective tool when it comes to find the best and targeted keyword for a website with its competition and search volumes. This helps to insert the keywords into the content in accordance to SEO.

SEO Book:

SEO Book offers various SEO tools on their site, and as long as you create a free account with them you will receive unlimited access to a variety of tools including a keyword suggestion tool, link suggestion tool, and spider test tool, among others.

Open Site Explorer:

Moz’s Open Site Explorer is an awesome tool for helping you find back link to help your site’s link building strategy. Open Site Explorer enables you to research your competitors’ backlink profiles by simply analyzing their domains.

Search Metrics:

Search Metrics has a host of tools and a track record of success when it comes to boosting their clients’ SERP rankings. Plus, Search Metrics also has a social analytics tool that allows you to track the activity and success of social media campaigns on networks including Facebook, Twitter, Google+, and more.

Majestic SEO:

Majestic offers several free options for users, as well as an SEO API, which offers much of its backlink data for free. Majestic SEO stands front when it comes for crawling, backlinks, keyword research, etc.

Infocc:

One of the most effective ways to climb the ranks of the SERPs is to increase your on-site user engagement, which is what Infocc was built for. With the most recent batch of algorithm updates, Google has placed a heavy emphasis on “user engagement” metrics such as time on page, social sharing, comments and targets your readers to deliver those results.

Source : http://www.huffingtonpost.com/john-rampton/11-hot-seo-tools-every-pu_b_5526597.html

What is the Future of SEO


Content Marketing

E-foreknowledge on reading about some article about SEO and other internet marketing stuffs, found an interesting fact which can also be mentioned as a Loophole in SEO. We couldn’t make it, whether it is a solution or not but it acts as an important part of Online marketing, which is so called as “Content – The King“.

ContentMarketingE-foreknowledge

While turning back its been a long travel were initially search engines don’t list website with any formulations, it was easier to get online results by writing website for search engines for online users. And at certain point of time, Google formulated an algorithm, in Feb’ 2011, where the first Google Panda algorithm released to help the audience provide right results without any spammy links. Then after 14 months after the release of panda, First Penguin Algorithm was released which focused on link building and content spamming. This lead many webmasters to think out-of-the box and implement new things to stay on the SERP, many thought SEO was dead, but they forgot there is something hidden behind these updates. And the actual fact is, SEO has evolved to the next stage and getting more professional.

None knows the formula how the search engine gets lists its website, if it is known, many webmasters would be jobless. So webmasters try doing  different approach towards SEO for getting listed in Search Engine Ranking Pages, once they achieved their traffic or ROI, they would suggest their formula of getting traffic in various communities and social media’s, but this won’t works out for all website, since there is been many points for a website to get ranked. This is how we concentrate on promoting website for each algorithm change.

But there is still simple formula for a website to getting listed and sustain its ranking. SEO today is to focus and find the audience intention instead of simply doing keyword analysis, website or competitor analysis. Know your website need, Know about audience intention towards the keyword and at last Content Marketing – Which makes the audience to come and stay with us. The actual purpose why audience use search engine is to get the right information through the so called “CONTENT“. Normally webmasters focus on targeted audience rather than global scale which is the main advantage and hence profiling with content marketing which falls in the first priority with regards to SEO, and also it is accepted to be the Future of SEO.

“Best the content marketing, Best the ROI”